Internet memes have become a vital part of today’s digital culture, as Good Guy Greg, Juan, Scumbag Steve, First World Problems Girl, Bad Luck Brain and the rest of the gang can not only be found on humor blogs, but also in everyday chatting. Before we go deeper, first we need to make sure that you know what exactly an Internet meme is. It is a piece of media, a catchy phrase or a concept that spreads from person to person online within a culture. Internet memes can take a form of images, videos, gifs and hashtags, as long as they are funny enough to be shared from one person to another via social network media, direct mails and blogs.
The word “meme” was first used by Richard Dawkins in his book “The Selfish Gene”. In his pre-Internet era book, Richard used the world in an attempt to explain how a cultural information or idea (whether technology, fashion or ideology) spreads among people. In 2013, he compared the evolution of memes to human evolution and genes: they can either evolve or go extinct. Internet meme, though, is an idea that spreads quickly on the Internet and goes “viral”.
Image macros are often interchangeably used for Internet memes. Although their concepts are pretty much the same, the key difference is their recognizability in today’s Internet digital culture. However, it is only a thin line between these two, as hilarious image macros can easily accomplish great recognition and become known as a meme.
One of the most popular Internet memes today is the Successful Mexican. People of Mexico are known for their kindness, rich cultural and social heritage and, of course, their courage, as they fought and won their independence from Spain. But if you mention the word “Mexico” or “Mexican” in a room full of children born in the Internet era, brace yourself for a laughing response. Most (if not all) of them will immediately get a picture in their head of their beloved Internet hero Juan.
Juan, also known as Successful Mexican, Sombrero Mexican or Merry Mexican, is the name of the widely known meme, featuring a photo of a happy Mexican with a large sombrero with “Mexico” written on it, in front of a green and red color wheel background. What makes this series of memes hilarious is not the face or the sombrero of Juan, but the captions. Since the Mexican-American accent is quite noticeable, it didn’t take long before the people of the Internet turned an ordinary Mexican guy into an Internet phenomenon by using Mexican stereotypes, Mexican accents and Mexican wordplay as captions.
April 23, 2010, is the date when the first of the many funny Mexican word of the day memes was launched on the world’s first and most popular meme generating site. The rest is history. As it is with every other Internet meme, Juan is featured in a million of funny Mexican word of the day memes, jokes and good comebacks for mean insults. In addition of this article, you can have a good laugh on the most hilarious and most popular Successful Mexican memes. De nada.
Mexican Word of the Day: #1 Deliver
#9 Wooden Chair
#19 Bedtime Story
The Mexican word of the day memes and all the other memes provided on the Internet do not only give us a good, heartfelt laugh, but can also provide a different insight into the media, the social and cultural changes and the changes of our world. Internet memes are nothing but a small part of the converging but chaotic media space, where “silly non-senses” go viral and most of us simply absorb whatever pops up on our screen – eso que ni qué.